Portfolio & Case Studies

Philadelphia Council AFL-CIO needed to bring together Philadelphia unions, community partners, and students for a citywide Youth Apprenticeship Week. We built a 30-day social media campaign targeting students ages 16–21, designed and printed 50 event t-shirts through a local union printshop highlighting each partner union, and covered the week on-site with photo and video, supporting 12 partner unions and helping draw 120+ attendees.

For Cybersecurity Awareness Month, We Love Philly Solutions ran a two-hour, hands-on workshop on digital safety for local community members and students as part of Philly STEM Equity Week. Participants practiced evaluating password strength, setting up multi-factor authentication, spotting phishing attempts, and reviewing device privacy settings. All three survey respondents rated the session 5 out of 5 and said they would attend another We Love Philly event. This was an early, small-sample pilot, so the results show how participants felt, not proof of lasting impact.

Green Lane, a South Jersey produce delivery service, partnered with We Love Philly to grow brand awareness and expand into new markets. We built street-level 'Man on the Street' activations at Rittenhouse Square and Independence Hall, a recurring 'Green Lane Guy' character, and a full content calendar of weekly promotional graphics and short-form video across Instagram. Over the engagement, Green Lane published 183+ posts and 115+ Reels, generated 300K+ organic impressions, expanded its delivery territory into New York, and added baked goods to its product line.